The third year of The Charming Taste of Europe kicks off in the United States
The third year of The Charming Taste of Europe campaign officially kicks off with two major promotional initiatives in the United States, marking the start of the 2026 activities with an intensive program dedicated to industry professionals. The first series of events is represented by the Slow Wine Tour, which will stop in three strategic…
The Charming Taste of Europe at Winter Fancy Food Show 2026 in San Diego
The Charming Taste of Europe will take part in the Winter Fancy Food Show 2026 in San Diego, one of the leading international trade events for the food and beverage sector in the United States. The campaign will be featured with a dedicated space, designed to showcase the excellence of European agri-food products, emphasizing quality,…
Abruzzo Wine Academy welcomes international professionals
A prestigious event celebrating Abruzzo’s rich winemaking tradition: the third edition of the Abruzzo Wine Academy. Conceived by the Consorzio Tutela Vini d’Abruzzo, this educational initiative brought together experts and wine industry professionals from around the world, offering them a unique opportunity to explore the region’s distinctive
The Charming Taste of Europe Showcases European Excellence at TEXSOM 2025
New York, NY – September 2025 –The Charming Taste of Europe, a campaign co-funded by the European Union, celebrates the heritage and quality of European wines and fresh fruits, introducing North American audiences to exquisite products from Italy, France, and Greece. The initiative is promoted by the Consortium for the Protection of Abruzzo
The Charming Taste of Europe at Summer Fancy Food New York 2025
The Charming Taste of Europe will take part in Summer Fancy Food New York 2025, one of the most important international trade shows dedicated to the food & beverage sector in North America. The campaign will be featured with a dedicated corner, designed to showcase the values of European agri-food excellence, with a special focus…
A Spring Full of Events for the “Charming Taste of Europe” Campaign Across the United States and Canada
Spring was a busy and exciting season for the “Charming Taste of Europe” campaign, marked by numerous trade, educational, and promotional activities across the United States and Canada. The Golden Wines of Bordeaux took center stage during several B2B meetings in Chicago and Austin, offering valuable opportunities to establish direct connection
Golden Bordeaux Wines at Tastin’France Chicago & Austin
We are delighted to share our recent participation in two key B2B events in the United States dedicated to the world of wine: Tastin’France Chicago (April 22) and Tastin’France Austin (April 24). During these events, organized by Business France, we had the opportunity to present and showcase the Golden Bordeaux Wines, meeting with more th
American and Canadian Importers Explore the Excellence of Abruzzo DOC Wines
As part of a strategic promotional initiative by the Consorzio Tutela Vini d’Abruzzo, a high-level incoming program was held from March 3rd to 7th, 2025, welcoming 10 wine importers, 8 from the United States and 2 from Canada to discover the rich winemaking tradition of the Abruzzo region. The initiative aimed to:…
Slow Wine Tour USA: A unique opportunity for Abruzzo DOC Wines
The Slow Wine Tour USA is a traveling event that brings the philosophy of Slow Wine, the wine guide by Slow Food, to the United States. Through exclusive tastings, the tour offers wine enthusiasts, industry professionals, and the press the opportunity to discover Italian and international wines selected based on sustainability, quality, and respect
Discover the Excellence of European Choices in the USA!
Our Tasting Days are coming to 15 key locations across the USA, featuring dedicated corners staffed by trained professionals. For a full week, we’ll engage with target consumers, sharing insights about our campaign, distributing exciting promotional items, and—most importantly—empowering them to make informed purchasing decisions inspired by